Odborné semináře

V RÁMCI VELETRHU TÝDNE INOVACÍ ČR 2020

Export: how to calculate business potential when entering a foreign market?

9:10 - 10:10

Forum Karlín - seminární místnost 1

Speaker: László Szabó, Google Certified Trainer pro export CZ/SK

Go bankrupt in excel rather than in real life. Presentation with real-life cases from export experts. Hands-on presentation on how to build a mini business case around entering a new market:

- Market sizing estimation based on Google’s and Facebook’s data
- Cost and budget estimation by channels, calculating break-even points and different scenarios
- Fitting a marketing action plan that fits your business goals
- Gathering low-hanging fruits